Ross Chastain Lands Major Sponsorship with Anheuser-Busch
NASCAR driver Ross Chastain has signed a significant sponsorship deal with Anheuser-Busch, making Busch Light his primary sponsor starting next season. This partnership marks a new chapter for Chastain and Trackhouse Racing, showcasing the iconic Busch Light brand prominently on the No. 1 Chevrolet
Chastain, who has gained a reputation as a formidable competitor in the NASCAR Cup Series, expressed his excitement about the sponsorship. “On the farm in Alva, Florida, Busch Light has always been the beer of choice for all of our celebrations, and now that they are right by my side as my sponsor – it’s a dream come true!” said Chastain. He added that this partnership is meaningful not only because of the brand’s support for NASCAR but also due to its commitment to communities across the U.S.
Anheuser-Busch echoed Chastain’s sentiments, with Krystyn Stowe, Head of Marketing for Busch Family & Natural Family at Anheuser-Busch, stating, “We’re thrilled to team up with Trackhouse Racing and Ross Chastain to continue finding compelling, creative ways to bring 21+ fans, NASCAR enthusiasts, and Busch Light consumers closer to the sport they love”
In addition to the new sponsorship, Chastain will debut a special Busch Light “For The Farmers” paint scheme at the upcoming race at Iowa Speedway. This design supports Farm Rescue, a non-profit organization that assists farm families affected by crises. Busch Light has pledged to donate $0.10 for each case of Corn Cans sold through June 2024, with donations capped at $200,000. The special livery features Busch Light’s Corn Cans, emphasizing the brand’s connection to America’s agricultural community
Farm Rescue, which has been a partner of Busch Light since 2019, has helped over 1,000 families by providing essential resources during times of need. This collaboration aims to raise awareness and encourage more farm families to seek assistance
As Chastain continues his journey in the NASCAR Cup Series, these new developments signify a promising future both on and off the track, strengthening his ties with fans and communities nationwide.