Headline: WNBA Launches Historic Partnership with Global Streaming Platform to Boost International Viewership
December 28, 2024 – New York, NY
In a groundbreaking move for women’s sports, the WNBA has announced a historic partnership with a leading global streaming platform to enhance international viewership and accessibility for basketball fans worldwide.
The deal, which kicks off in the 2025 season, will make all WNBA games available for streaming in over 200 countries, including regions where the league has traditionally had limited visibility. Fans from Europe, Asia, South America, and Africa will now have the opportunity to watch live games, highlights, and exclusive content in their local languages, revolutionizing the way the league connects with its global audience.
WNBA Commissioner Cathy Engelbert expressed her excitement about the partnership, saying, “This is a monumental step forward for the WNBA, and it underscores our commitment to growing the game on a global scale. We’re excited to bring our incredible athletes and their stories to fans all around the world, allowing them to connect with the sport in a way they never could before.”
As part of the partnership, the streaming platform will also feature in-depth coverage of WNBA players, behind-the-scenes documentaries, and player-driven content, providing fans with a deeper look into the lives and careers of some of the league’s biggest stars, such as Breanna Stewart, A’ja Wilson, and Sabrina Ionescu.
The announcement is expected to significantly boost the WNBA’s international fan base, as the league continues to build momentum following a series of record-breaking seasons and increased media attention. Many hope this partnership will pave the way for future collaborations that help elevate women’s sports globally.
The 2025 season, set to tip off in May, will mark a new era for the WNBA as it continues to push boundaries and expand its reach, not only in the United States but acro
ss the globe.
